Beyond Bibigo, CJ Tests Premium Korean Spirits At Byron Nelson The fusion of food, drink, and sports has become a staple of the modern PGA Tour stop.
This year's CJ Cup Byron Nelson takes it to a new level by introducing premium Korean distilled spirits into the American market.
Behind the scenes, CJ Group is using its title sponsored event at TPC Craig Ranch outside Dallas as a testing ground for high end Korean mixology concepts and food pairings. According to CJ Foods' CEO Dr.